Bella Spring Townhomes

Logo, Rack Card, Postcard

Bella Spring Townhomes is a community in the heart of Spring Branch in Houston.

Challenge:
The client came to Keystone Resources needing branding, collateral and new website to promote the refurbished complex and entice new tenants to lease. 

Solution:
We created a logo that utilizes a strong serif typeface and flourishes to add a sophisticated feel to the brand. The color palette was kept neutral and muted with a mustard yellow accent. The flourish shape became a detail that was used throughout the entire brand from the website to the printed collateral. The website is designed to be clean with large imagery and incorporates the flourish in the header and footer.

In Digital Marketing, organic search engine optimization (SEO) tactics were added to the page which helps increase their presence in search results. The online forms throughout the site provides convenience for their existing residents so they can pay rent online or request maintenance without having to pick up the phone. The end result is a pleased client and happy residents. Keystone added more convenience to both parties. 

Website

Bella Spring Townhomes is a community in the heart of Spring Branch in Houston.

Challenge:
The client came to Keystone Resources needing branding, collateral and new website to promote the refurbished complex and entice new tenants to lease. 

Solution:
We created a logo that utilizes a strong serif typeface and flourishes to add a sophisticated feel to the brand. The color palette was kept neutral and muted with a mustard yellow accent. The flourish shape became a detail that was used throughout the entire brand from the website to the printed collateral. The website is designed to be clean with large imagery and incorporates the flourish in the header and footer.

In Digital Marketing, organic search engine optimization (SEO) tactics were added to the page which helps increase their presence in search results. The online forms throughout the site provides convenience for their existing residents so they can pay rent online or request maintenance without having to pick up the phone. The end result is a pleased client and happy residents. Keystone added more convenience to both parties.